REV.IO BLOG

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Rev.io: Appreciating Our Past

& a Look Into The Future



2017 marks a historic year for Rev.io. We will celebrate our 15th anniversary, reach a significant milestone of 100 clients, and launch a new website dedicated to helping clients and end-users build better businesses.

We knew 2017 would be a momentous year, so we got started early. At the beginning of 2016 we decided it was time to rebrand. Our platform was expanding, we were reaching new markets, and our client-base was growing quickly. All of this lead us to the decision to refresh our brand to better reflect our mission and client growth.

Our new website is launching in just a few weeks, but our team announced the rebrand in June of last year. So if you missed the news, or want a reminder before we launch the new website - here is what our CEO, Brent Maropis, had to say about the rebrand:

“Without change there is no innovation, creativity, or incentive for improvement. Those who initiate change will have a better opportunity to manage the change that is inevitable.” William Pollard

Change and innovation are vital pieces of any business and something we care deeply about. We are constantly looking at how we can better serve and provide for our clients, even if that means changing our own processes.

Over the past year, we have been looking closely at who we are, what we stand for, and how we can best support our clients. This process helped us see clearly that our name and brand did not accurately represent our mission or our core values.

Our services and offerings have expanded immensely, and we simply outgrew our name. So, to better serve our team and clients, we decided to change. We are now Rev.io.

The rebrand process has been an incredible experience and has helped open our team to new opportunities and growth. We’ve learned a great deal, so we wanted to share our rebrand story with you."

Why the change?


Our clients think of us as a partner in their growth strategy. We’ve created a role that goes beyond just a technology vendor as we contribute to our client’s ability to lower overhead, scale with greater operating margins, and get to market with speed. As our products grew and our services became more robust, our messaging and branding simply did not align. So rather than trying to patch what was in place, we decided that the best course of action for both our team and clients was to change.

But rebranding was not something we took lightly. We knew it would be difficult, but we also realized that the change was far bigger than just a name. This was about ensuring our brand, message, and design clearly represented our story, values, solutions, and commitment to excellence.

Why Rev.io and how does Rev.io represent the future of the company?

Deciding on a name that represented our company, mission, and values was not an easy undertaking. After dozens of brainstorming sessions, whiteboard lunches, and late nights with the team, we selected ‘Rev.io’ for several reasons.
The ‘Rev’ part of our name represents the core of our business: helping our clients grow their revenue. We are the experts in recurring and metered billing, so revenue is a major part of how we innovate for our clients.

The ‘io’ piece represents input and output, which is at the core of our company values. We actively seek our clients’ input on how we can better enhance our platform to meet their needs. This leads to better, more efficient output of features and services that serve our clients’ needs more effectively.

For us, Rev.io was future-minded, much like our platform, culture, and clients. We are passionate about creating the most innovative billing and back office platform, and this name fit the bill. Our new name represents our passion for enabling companies to monetize any business model and encompasses how we are different in the market:

       - Experts in the recurring and metered billing space
       - Highly reliable and secure platform that innovates with flexibility and agility
       - Accessible, high-touch and consultative client partnership
       - Platform innovation that enables clients to manage their accounts and make changes
       - A competency at integration with an ecosystem of over 100 partners

In the end, Rev.io represents who we are now and who we will continue to be for our clients and community.

What does this mean going forward?


Our future looks great and nothing is going away from the support and services you love. Going forward, you will see even more emphasis on ensuring you have access to the most innovative solutions and extraordinary service available.

Rev.io represents our passion for enabling companies with recurring revenue to monetize any business model. Our focus is your growth, and we are excited to have a brand that reflects our goals and sheds light on our solutions.
Internally, the change is well-timed as we move our headquarters to a new, larger office in Atlanta. The location is even more accessible and will give us a dedicated space for client training and collaboration.

Why does it matter?


It matters because everything we are — from our name to our solutions — is focused on bringing you the best and most innovative technologies available.

Our name changed to better reflect our growing role in the recurring billing space. We are proud of our influence in the communications and technology industries and are well-positioned to reach additional markets, helping new clients in need of recurring and usage-based billing.

We are thrilled that our brand is now fully aligned with our mission and values. We look forward to sharing more as we continue to provide the best solutions and care for our clients.

Thank you for being a part of this change with us - we’re excited about the future it holds.

Curious about which other companies changed their name? Here are a few that may surprise you:

       - BackRub to Google
       - Andersen Consulting to Accenture
       - Datsun to Nissan
       - AuctionWeb to Ebay
       - Blue Ribbon Sports to Nike
       - Peter’s Super Submarines to Subway
       - Sound of Music to Best Buy
       - Sound Around to Walkman

IoT Tech Expo:

C-Suite Takeaways with Rev.io

November 9, 2016


Last month, the Rev.io team joined over 4,000 other IoT enthusiasts in Santa Clara, CA for the IoT Tech Expo, an annual Internet of Things event delivering top-level content, discussion, workshops and networking opportunities. The two-day event was buzzing with possibility & opportunity and our team was beyond excited to connect with innovators and forward-thinkers from all over the world.


We heard from many industry leaders working to shape the future for the IoT ecosystem. The two day event covered topics like automation, wearables, the future of mobility, connected cars, data security, connectivity and more. Each session was steeped in expertise - basically IoT heaven.


The most exciting part of the show? As an event focused on highlighting innovative technological advancements affecting the IoT space, many attendees were surprised to hear that a billing company was present for the festivities. We had a unique chance to educate event-goers on the importance of a recurring billing model and why it’s so necessary for the growth of a successful IoT business. This brings us to the main takeaways from two members of Rev.io’s c-suite who attended the IoT Tech Expo:


“The limitless possibilities with IoT seem to be overshadowing the fact that if you can’t monetize the end solution, the idea isn’t going to gain any traction. Companies need to understand that anything today can be connected, but having a targeted solution to a real-world issue with the systems in place to track and bill that solution effectively are keys to a successful IoT business.” - Evan Rice, VP of Sales & Marketing


“We had the chance to chat with attendees regarding what they should be thinking about and how the future of IoT will impact the way they and their customers make money - this is so important. A number of companies that will be leveraging IoT in the future are accustomed to one-time transactions, but with IoT they need a platform that helps them monetize their IoT strategy with a recurring and usage revenue model.” - Brent Maropis, CEO


Cheers to all those involved for coming together to create such an informative, high-level experience for event-goers. Weren’t able to attend but want to join the conversation? If you’re interested in learning more about how Rev.io can help you grow faster while staying connected, we’d like to hear from you. 

Rev.io Announces Expansion of Services with NETXUSA Integration

November 15, 2016


Top innovator in sophisticated billing, Rev.io, broadens reach by aligning with NETXUSA - the market leader in value added CPE distribution and process automation.


ATLANTA, Nov. 15, 2016 /PRNewswire/ -- Rev.io, the expert in sophisticated billing and customer management solutions, and NETXUSA, a value added CPE distributor that provides process automation, are announcing their robust integration with the goal of streamlining time-to-market for Communications and IoT Service Providers.

The partnership comes at a perfect time as VoIP services continue to grow. In fact, a recent study by Transparency Market Research projects the global VoIP services market to be worth US$136.76 billion by year 2020. The integration between Rev.io and NETXUSA will help users speed up activation time, ensure billing accuracy, and directly improve customer satisfaction.


"We are thrilled about this relationship and know this integration will open new doors for both of our customers," says Evan Rice, VP of Sales and Marketing for Rev.io. "Our clients continue to grow 3x the industry average, and it is because of partnerships like this we can continue providing the best solutions for every client."

Mutual customer, magicJack for BUSINESS, serves as the catalyst for the partnership. The company's suggestion to eliminate manual processes internally ultimately inspired the integration.


"We would not have been able to launch in-market when we did if it were not for the efforts of the Rev.io team working against tight deadlines to deliver our needed functionality," says Russell Lester, VP of Operations at magicJack.


Rev.io's agile and adaptable billing platform is fully scalable and allows companies to monetize any pricing model - whether recurring, metered, or one-time service. With tax integration, unlimited rate plans, and CRM integrations, clients have the ability to fully automate their billing from proposal generation to ticketing and support.

NETXUSA, an Ingram Micro Company, delivers comprehensive VoIP solutions and transparency to supply chain management. NETXUSA's distribution and solutions fulfillment compliments the Rev.io product suite to shorten the time-to-market of new orders and improve client activation.


Those interested in leveraging the partnership can learn more about Rev.io by visiting https://home.rev.io or scheduling a demo. Contact Rev.io at info@rev.io or call 1-866-470-5502.


ABOUT REV.IO

Rev.io, recognized as an Inc. 5000 company, provides sophisticated billing-as-a-service (BaaS) to communications and Internet of Things (IoT) service providers, enabling them to manage their end customers' subscriptions, usage, taxation, billing, and payments. To learn more about Rev.io, go to the Rev.io website or visit the company on Facebook, LinkedIn, and Twitter.

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